An American businessman stood at the pier of a small coastal village in
Mexico, when a small boat carrying a lone Mexican fisherman docked.
Inside the small boat were several large yellowfin tuna. The American
complimented the Mexican on the quality of his fish and asked how long
it took to catch them. The fisherman replied, Only a little while.
The American then asked, If it took only a little while to catch these
fine fish, why didn't you stay out longer and catch more fish? The
fisherman explained that this catch was enough to support his family's
immediate needs.
The American then asked, But what do you do with the rest of your time?
The fisherman replied, I sleep late, fish a little, play with my
children, take a siesta with my wife, and stroll into the village each
evening, where I sip wine and play guitar with my amigos. I have a full
and busy life, señor.
The American scoffed, I am a Harvard MBA and could help you. You should
spend more time fishing and with the proceeds buy a bigger boat. With
the proceeds from the bigger boat you could buy several boats.
Eventually, you would have a fleet of fishing boats. Instead of selling
your catch to a middleman you would sell directly to the processor,
eventually opening your own cannery. You would control the product,
processing, and distribution. You would need to leave this small
coastal fishing village and move to Mexico City, then L.A., and
eventually New York City, where you would run your expanding enterprise.
The fisherman asked, But señor, how long will this all take?
The American replied, Fifteen to twenty years.
But what then, señor? inquired the Mexican. The American laughed and
said, That's the best part. When the time is right, you would announce
an IPO and sell your company stock to the public and become very rich.
You would make millions.
Millions, señor? Then what? asked the Mexican.
The American said, Why, then you would retire, of coursemove to a small
coastal fishing village where you could sleep late, fish a little, play
with your kids, take a siesta with your wife, and stroll into the
village in the evenings, where you could sip wine and play your guitar
with your amigos.
Friday, July 07, 2006
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